Read Taco Titan: The Glen Bell Story by Debra Lee Baldwin Free Online
Book Title: Taco Titan: The Glen Bell Story|
The author of the book: Debra Lee Baldwin
Edition: Bookworld Services
Date of issue: February 1st 1999
Format files: PDF
The size of the: 35.12 MB
City - Country: No data
Loaded: 1732 times
Reader ratings: 7.2
ISBN 13: 9781565302990
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Terribly written book that doesn't tell all that much. I don't eat fast food that often anymore but I do really enjoy books about the rise of these companies and the stories behind them. Taco Bell was a favorite for many years and so when I spotted this book with the somewhat quirky picture I thought it would be a good read.
Unfortunately it's really not. The book is not really the story of Taco Bell but the rags to riches tale by Glen Bell. That in itself is not a big deal (that can always be interesting) but the author is a dreadful writer and it's clear that the subject either had a hand in it or Taco Bell's lawyers were looking over her shoulder or she's just a bad writer. Or maybe all three.
As others write, there appear to be a lot of gaps in the story. Taco Bell has a rough start, goes through various incarnations as Bell tries to find his footing and all of a sudden it's successful. There are a few reviews on Amazon that read a bit as sour grapes, but I wonder if there's something to it. Every business has its ups and downs, rough patches, feelings that get hurt. I respect that this is Bell's story but it's not really an interesting tale.
Personally I still find 'In-N-Out Burger: A Behind-the-Counter Look at the Fast-Food Chain That Breaks All the Rules' as my favorite book in this type of genre. It's a well-written soap opera that traces why In-N-Out is what it is today. Although I know Baldwin's book is significantly older, I can't say I really got much out of the story she was trying to tell.
I've had his on my reading list for years and finally bought it used when I couldn't get it elsewhere (as I also believe it's out of print). Wouldn't bother with it unless you're actually curious.
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